There is light at the end of the tunnel...
I keep a good agenda digitally and try to record all my work and social activities whenever possible. Yesterday I took a look; it has been almost a year since we have organized the last customer “roadshow”, and a full year since Convene, the last fair I attended.
Almost more than fifteen months have passed since the world met Covid 19.
Undoubtedly, the sector that suffered the most during this pandemic was the tourism. While we were discussing how far back this process has taken us in a quick coffee conversation with a colleague between curfews, our common idea that we predicted we were at least two and possibly three years fall behind at best!
So, let’s come to the question; Is there light end of the tunnel, and what did we do in this process?
Yes, we worried a lot for ourselves and our loved ones, lived through every stage of the pandemic, met mutations, and worried even more.
We looked for new ways out for our business; we held dozens of “zoom” meetings. We had an intense digitalization chase, met with brand new applications, met with our customers at virtual fairs, became even more creative and tried to sell our products through digital channels. As a result, we entered and exited many dead ends in a process that was not in our control.
How much could we have an impact in all this turbulence? I guess very little…
I wrote my article titled “when we go back to normal”on April 29, almost ten months ago. I finished the article as follows; ARTICLE
As a last word, it should be emphasized that the day we come out of this crisis, we will all be together on the starting line and the race will start again and these “training” will enable us to run a race more comfortably.
Let’s focus on the present and what we can do now, not the day that we will start over.
Well, how did we spend this period? Let’s say the last year;
I have seen two types of behavior in our line of business;
Those who leave their business to the flow (while still complaining) and keep their organization in a reactive mode;
Those who constantly analyze the situation and take actions, keep their organizations in a proactive mode;
Those who prefer to stay in reactive mode said; what can we change? The important thing is that we lose minimum money in this period, let’s see, wait, somehow, we will continue from where we left off when things get in the way. Perhaps those who put their companies to sleep mode and take a long vacation. I don’t have much advice to say to them.
Well, those who prefer to be in a proactive mode and keep their focus and creativity in their business; those who seek an answer to the question of what can we change and do not accept the process and try to see the light at the end of the tunnel …
Here are a few tips that can help you in your endeavour.
Improve your leadership skills during remote work.
Working remotely seemed comfortable for all of us, but it also brought many difficulties. In this process, do not ignore the physical and mental state of your team, spare enough time for each member and try to respond to their needs. Make sure to make these conversations video as we won’t be able to meet in person.
Decide how to communicate with your team; be consistent, approachable and transparent!
Keep your team focused and efficient.
Perhaps the worst feature of working remotely is that it is ‘timeless’ so make sure you take care of your team’s work / life balance at this point.
Keep doing the best that you know !
The muscles of your company and your knowledge make you ‘shine’ in the business , trust it. Don’t waste your energy in remote areas just because others are doing it.
Spend more time on your finance!
Continue to make a dynamic budget. Move through bad scenarios.
Make your decisions rationally. Let your brain be more prominent than your heart.
Do Not Forget Your Customers!
During these periods, you can create great opportunities through your relationships. This does not necessarily mean that you will make a sale, focus on creating strategies to build new business networks and pursue new opportunities.
- Create strategies for ‘Digital’ transformation ‘of your company. Do not forget that you need to increase your digital literacy first, take advantage of digital workshops. Google offers many workshops for free.
Looking forward to healthier days!
